NIMBLER was founded by the fans of common sense, storytellers and creative visionaries who want to work with clients who are open to innovation, appreciate work that works hard and who like to have a little fun along the way.
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NIMBLER is a mix of veterans and emerging stars, thinkers, artists, news junkies, tinkerers, strategists and web addicts...
THIS IS WHERE THEY SHARE THEIR THOUGHTS

Our New Client Portal

We have launched a new client portal, allowing us to give all our clients live status updates on their projects. They can even send us support requests, start a live chat, edit their information and upload files. Deliverable status When you’re logged in you’ll see your deliverables in the column on the right split by NIMBLER division - click on their titles to get more details, like progress, status, urgency and billing status. At the bottom of each deliverable you can also leave us a message or upload files. Support requests & live chat Using the icons at the right-top clients can start a chat or send us a support request, which will allow us to deal...

A very winey networking event on 21 April

NIMBLER is organising a networking event on Friday the 21st of April. These casual gatherings provide entrepreneurs and business people with an opportunity to network and relax.

This month’s networking event will center around one of South Africa’s most prized exports: wine. You’ll get a chance to taste different South African wines, and test your vinology skills by playing ‘name that wine’.

Using Virtual Reality to Drive Innovation in the Property Industry

Mostly associated with gaming, virtual reality and 360 is slowly emerging as a powerful means of engagement explored by various brands. As a tool, virtual reality along with 360 videos can enable all kinds of different experiences, having been adopted by businesses in the commerce, education and training, to entertainment industries. The property Industry has been one of the industries driving the adopting virtual reality and 360 videos, reinventing the way agents and brokers engage with their consumers. The real estate industry has seen little innovation and development over the years. While we had seen the digital landscape change and evolve, the property viewing process has very...

Introducing our New Brand

 We have come a long way and what a journey it has been! We have grown and developed alongside our clients. We have expanded with the incorporation of synergistic and specialised business units to meet our clients' strategic, digital, design and online marketing needs – together forming the NIMBLER Group. We have made strides to become a strategic marketing partner for our clients. Founded by the fans of common sense, storytellers and creative visionaries who want to work with clients who are open to innovation, appreciate work that works hard and who like to have a little fun along the way. The NIMBLER Team is made up out...

Building Business with Design Thinking

  We are often asked what makes a good business idea, and the answer always remains the same - the strength or success of a business idea lies in its ability to meet a very real problem through a simple and clever solution. In helping our clients explore the strengths and weaknesses their ideas we use the “Design Thinking” approach. A business development process that aims to do just that identifying a need or problem and seeking solutions to meet these needs in a simple, yet clever, way. A Simple Idea. It all starts with the germination of that simple idea, something that has somewhat disappeared as many...

Seeking a Partner for Innovation in South Africa

“It is challenging to drive innovation in South Africa”, says Brigitta Jordaan, Manager at NIMBLER Innovation. “We work with businesses to identify key innovation areas, mainly in the marketing sphere, and help them develop campaigns, projects and their business as a whole. It has been an uphill battle though, because innovation is an expensive word in South Africa.” While South Africa hasn’t been at the forefront of innovation the past few decades, both in the public and private sector, the tide is now changing and businesses see the need to stay competitive in their industry using innovation. NIMBLER Group assists businesses with both strategic needs and...

South Africa as a New Outsourcing Destination for Tech Startups

The past few decades India was seen as the go-to destination for tech startups. The availability of cheap labour and a well-educated labour force were seen as key deciding factors in the search for a tech partner. However, it now seems Africa may be giving India a run for its money. Due to favourable exchange rates and slumbering domestic economies, countries like South Africa and Kenya are now seen as attractive alternatives. Moreover, more and more companies are coming back from India with failed tech projects, usually due to poor communication and poor budget management. NIMBLER Group based in Pretoria, South Africa is one of the...

Evolution of Famous Brands

First impressions are lasting. This couldn’t be more accurate for brands, as the brand logo is the first point of reference in the minds of consumers.   There is a constant need for Brands evolve over time to remain current and relevant within the market.  A Brand's identity is an important part of your strategy. It is a representation of your business; it says everything about what the product wants to be and how you would like to be perceived in the market.  Therefore, whether you are in the process of creating a new product or are considering rebranding, it is important to think about brand identity, design...

10 Tips for Online Marketing in Africa

We sat down with NIMBLER Digital to discuss online marketing in Africa. We discovered that very few companies adopt a serious approach towards dealing with the specific conditions in the African online environment. We have therefore come up with 10 tips for when you are developing your online marketing strategy for Africa. MOBILE INTERNET Mobile phones have revolutionized life in many parts of Africa, and the majority of Africans now own one. This trend has gained momentum with the introduction of smartphones, which have started a second revolutionary wave: mobile internet. Forget about GSM, GPRS, EDGE and even WiFi – Africa is going straight to 3G and even 4G. Building traditional...

Redefining the African Narrative with Signature Africa Network

Near the close of 2015, we were approached by the Signature Africa Network (SAN) to assist in providing critical brand and business development elements needed in the establishment of a PAN African broadcaster, to be broadcast in the UK. Fuelled by a passion for redefining the African narrative and sharing a genuinely positive 'African Story' together with SAN, we set out on a mission…   The Vision  Driven by the desire to change the African narrative and the love for storytelling was what ignited their passion and excitement. The passion which, in short, is about sharing unique and distinctively Africa-driven programming; inspired by the Continent and its people.  The frustration with how Africa,...

Design Thinking in Business Development

A business can only be successful by combining a clever solution to a real problem with a clever strategy to market the product. The ‘Design Thinking’ approach is a business development process that aims to do just that. It starts with research to identify consumers’ problems (i.e. needs and wants), then a solution is designed using innovation and a strategy is developed to sell the product or service. The business plan is then tested to see if what works on paper also works in reality. Only after the strategy and solution are improved should the endeavour be launched. Interested? Would you like our help designing your new...

Microfranchising as a Market Entry Strategy

The most suitable entry strategy depends on the characteristics of the area, the type of product or service and the ambitions of the company making the investment. In any event, Africa requires clever, innovative entry strategies to deal with its unique, challenging conditions. A strategy that is suitable in some cases is microfranchising. What is Microfranchising? Simply put, microfranchising is the creation of a network of small outlets in developing countries that are run and owned by local entrepreneurs selling a product or service using a franchise formula. Since there is generally a lack of capital available for investment, the entrepreneurs are given a micro-credit with which...

How to increase your leads by 10% with Google AdWords – Part One

Google has officially updated its user experience; deciding to get rid of ads listed on the right side of the search screen. Responsible for about 54% of all advertiser lead generation, these ads have the ability to double your return on investment with every dollar that you spend with Google   A crucial starting point is the setup of the campaign followed by the management thereof, be it via AdWords or Display Network. The configuration and management of your campaigns are the foundations that can either make or break all marketing efforts.   Setup and Management: If your campaign is set up haphazardly, it can result in the fall of the...