NIMBLER was founded by the fans of common sense, storytellers and creative visionaries who want to work with clients who are open to innovation, appreciate work that works hard and who like to have a little fun along the way.
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Using Virtual Reality to Drive Innovation in the Property Industry

Mostly associated with gaming, virtual reality and 360 is slowly emerging as a powerful means of engagement explored by various brands. As a tool, virtual reality along with 360 videos can enable all kinds of different experiences, having been adopted by businesses in the commerce, education and training, to entertainment industries. The property Industry has been one of the industries driving the adopting virtual reality and 360 videos, reinventing the way agents and brokers engage with their consumers. The real estate industry has seen little innovation and development over the years. While we had seen the digital landscape change and evolve, the property viewing process has very...

Building Business with Design Thinking

  We are often asked what makes a good business idea, and the answer always remains the same - the strength or success of a business idea lies in its ability to meet a very real problem through a simple and clever solution. In helping our clients explore the strengths and weaknesses their ideas we use the “Design Thinking” approach. A business development process that aims to do just that identifying a need or problem and seeking solutions to meet these needs in a simple, yet clever, way. A Simple Idea. It all starts with the germination of that simple idea, something that has somewhat disappeared as many...

Seeking a Partner for Innovation in South Africa

“It is challenging to drive innovation in South Africa”, says Brigitta Jordaan, Manager at NIMBLER Innovation. “We work with businesses to identify key innovation areas, mainly in the marketing sphere, and help them develop campaigns, projects and their business as a whole. It has been an uphill battle though, because innovation is an expensive word in South Africa.” While South Africa hasn’t been at the forefront of innovation the past few decades, both in the public and private sector, the tide is now changing and businesses see the need to stay competitive in their industry using innovation. NIMBLER Group assists businesses with both strategic needs and...

South Africa as a New Outsourcing Destination for Tech Startups

The past few decades India was seen as the go-to destination for tech startups. The availability of cheap labour and a well-educated labour force were seen as key deciding factors in the search for a tech partner. However, it now seems Africa may be giving India a run for its money. Due to favourable exchange rates and slumbering domestic economies, countries like South Africa and Kenya are now seen as attractive alternatives. Moreover, more and more companies are coming back from India with failed tech projects, usually due to poor communication and poor budget management. NIMBLER Group based in Pretoria, South Africa is one of the...

Redefining the African Narrative with Signature Africa Network

Near the close of 2015, we were approached by the Signature Africa Network (SAN) to assist in providing critical brand and business development elements needed in the establishment of a PAN African broadcaster, to be broadcast in the UK. Fuelled by a passion for redefining the African narrative and sharing a genuinely positive 'African Story' together with SAN, we set out on a mission…   The Vision  Driven by the desire to change the African narrative and the love for storytelling was what ignited their passion and excitement. The passion which, in short, is about sharing unique and distinctively Africa-driven programming; inspired by the Continent and its people.  The frustration with how Africa,...

Design Thinking in Business Development

A business can only be successful by combining a clever solution to a real problem with a clever strategy to market the product. The ‘Design Thinking’ approach is a business development process that aims to do just that. It starts with research to identify consumers’ problems (i.e. needs and wants), then a solution is designed using innovation and a strategy is developed to sell the product or service. The business plan is then tested to see if what works on paper also works in reality. Only after the strategy and solution are improved should the endeavour be launched. Interested? Would you like our help designing your new...

Microfranchising as a Market Entry Strategy

The most suitable entry strategy depends on the characteristics of the area, the type of product or service and the ambitions of the company making the investment. In any event, Africa requires clever, innovative entry strategies to deal with its unique, challenging conditions. A strategy that is suitable in some cases is microfranchising. What is Microfranchising? Simply put, microfranchising is the creation of a network of small outlets in developing countries that are run and owned by local entrepreneurs selling a product or service using a franchise formula. Since there is generally a lack of capital available for investment, the entrepreneurs are given a micro-credit with which...

Risk as a Barrier to Investment in Africa

The African market often represents the last area of untapped potential: a blue ocean without crippling competition and, in some ways, a frightening frontier that is full of risks. Risk is therefore usually the main obstacle to investment in the African market, where aggregate risk is generally greater than in developed countries. Gaining Market Access However, complex, risky green-field investment is not always required to gain market access and create market share. Meanwhile, the market potential is enormous, geographical diversification is possible and a first-mover advantage, such as high brand awareness and establishing a market share before competitors even enter the market, can be established. Entry into...

Motivation and Goal

Motivation: Motivation consist of factors (internally and externally) that activate the desire and energy within a person to continuously be attracted and committed to his/her specific goal, job and role and to make an effort to attain that goal. Goal: A noticeable and measurable end result to be achieved within a fixed time frame. Motivation is only the vehicle to get you to your goal. What is your desire? To reach your goal or be motivated to get there? You should be focusing on both the vehicle and the destination. You should plan diligently and understand where you are headed, and how are you going to get there. As an...